Privacy Policy

Privacy Policy

We are very delighted that you have shown interest in our enterprise. Data protection is of a particularly high priority for the management  of the Belinda Scheucher / Vertrieb von Musikinstrumenten. The use of  the Internet pages of the Belinda Scheucher / Vertrieb von  Musikinstrumenten is possible without any indication of personal data;  however, if a data subject wants to use special enterprise services via  our website, processing of personal data could become necessary. If the  processing of personal data is necessary and there is no statutory basis for such processing, we generally obtain consent from the data subject.

The processing of personal data, such as the name, address, e-mail  address, or telephone number of a data subject shall always be in line  with the General Data Protection Regulation (GDPR), and in accordance  with the country-specific data protection regulations applicable to the  Belinda Scheucher / Vertrieb von Musikinstrumenten. By means of this  data protection declaration, our enterprise would like to inform the  general public of the nature, scope, and purpose of the personal data we collect, use and process. Furthermore, data subjects are informed, by  means of this data protection declaration, of the rights to which they  are entitled.

As the controller, the Belinda Scheucher / Vertrieb von  Musikinstrumenten has implemented numerous technical and organizational  measures to ensure the most complete protection of personal data  processed through this website. However, Internet-based data  transmissions may in principle have security gaps, so absolute  protection may not be guaranteed. For this reason, every data subject is free to transfer personal data to us via alternative means, e.g. by  telephone.

1. Definitions

The data protection declaration of the Belinda Scheucher / Vertrieb  von Musikinstrumenten is based on the terms used by the European  legislator for the adoption of the General Data Protection Regulation  (GDPR). Our data protection declaration should be legible and  understandable for the general public, as well as our customers and  business partners. To ensure this, we would like to first explain the  terminology used.

In this data protection declaration, we use, inter alia, the following terms:

  • a)  Personal data

    Personal data means any information relating to an identified or  identifiable natural person (“data subject”). An identifiable natural  person is one who can be identified, directly or indirectly, in  particular by reference to an identifier such as a name, an  identification number, location data, an online identifier or to one or  more factors specific to the physical, physiological, genetic, mental,  economic, cultural or social identity of that natural person.

  • b) Data subject

    Data subject is any identified or identifiable natural person, whose  personal data is processed by the controller responsible for the  processing.

  • c)  Processing

    Processing is any operation or set of operations which is performed  on personal data or on sets of personal data, whether or not by  automated means, such as collection, recording, organisation,  structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making  available, alignment or combination, restriction, erasure or  destruction.

  • d)  Restriction of processing

    Restriction of processing is the marking of stored personal data with the aim of limiting their processing in the future.

  • e)  Profiling

    Profiling means any form of automated processing of personal data  consisting of the use of personal data to evaluate certain personal  aspects relating to a natural person, in particular to analyse or  predict aspects concerning that natural person's performance at work,  economic situation, health, personal preferences, interests,  reliability, behaviour, location or movements.

  • f)  Pseudonymisation

    Pseudonymisation is the processing of personal data in such a manner  that the personal data can no longer be attributed to a specific data  subject without the use of additional information, provided that such  additional information is kept separately and is subject to technical  and organisational measures to ensure that the personal data are not  attributed to an identified or identifiable natural person.

  • g)  Controller or controller responsible for the processing

    Controller or controller responsible for the processing is the  natural or legal person, public authority, agency or other body which,  alone or jointly with others, determines the purposes and means of the  processing of personal data; where the purposes and means of such  processing are determined by Union or Member State law, the controller  or the specific criteria for its nomination may be provided for by Union or Member State law.

  • h)  Processor

    Processor is a natural or legal person, public authority, agency or  other body which processes personal data on behalf of the controller.

  • i)  Recipient

    Recipient is a natural or legal person, public authority, agency or  another body, to which the personal data are disclosed, whether a third  party or not. However, public authorities which may receive personal  data in the framework of a particular inquiry in accordance with Union  or Member State law shall not be regarded as recipients; the processing  of those data by those public authorities shall be in compliance with  the applicable data protection rules according to the purposes of the  processing.

  • j)  Third party

    Third party is a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons  who, under the direct authority of the controller or processor, are  authorised to process personal data.

  • k)  Consent

    Consent of the data subject is any freely given, specific, informed  and unambiguous indication of the data subject's wishes by which he or  she, by a statement or by a clear affirmative action, signifies  agreement to the processing of personal data relating to him or her.

2. Name and Address of the controller

Controller for the purposes of the General Data Protection Regulation (GDPR), other data protection laws applicable in Member states of the  European Union and other provisions related to data protection is:

Belinda Scheucher / Vertrieb von Musikinstrumenten

Am Wasserturm 27

67346 Speyer

Deutschland

Phone: +49 6232 9655210

Email: sales@zerberus-guitars.de

Website: www.zerberus-guitars.de

3. Cookies

The Internet pages of the Belinda Scheucher / Vertrieb von  Musikinstrumenten use cookies. Cookies are text files that are stored in a computer system via an Internet browser.

Many Internet sites and servers use cookies. Many cookies contain a  so-called cookie ID. A cookie ID is a unique identifier of the cookie.  It consists of a character string through which Internet pages and  servers can be assigned to the specific Internet browser in which the  cookie was stored. This allows visited Internet sites and servers to  differentiate the individual browser of the dats subject from other  Internet browsers that contain other cookies. A specific Internet  browser can be recognized and identified using the unique cookie ID.

Through the use of cookies, the Belinda Scheucher / Vertrieb von  Musikinstrumenten can provide the users of this website with more  user-friendly services that would not be possible without the cookie  setting.

By means of a cookie, the information and offers on our website can  be optimized with the user in mind. Cookies allow us, as previously  mentioned, to recognize our website users. The purpose of this  recognition is to make it easier for users to utilize our website. The  website user that uses cookies, e.g. does not have to enter access data  each time the website is accessed, because this is taken over by the  website, and the cookie is thus stored on the user's computer system.  Another example is the cookie of a shopping cart in an online shop. The  online store remembers the articles that a customer has placed in the  virtual shopping cart via a cookie.

The data subject may, at any time, prevent the setting of cookies  through our website by means of a corresponding setting of the Internet  browser used, and may thus permanently deny the setting of cookies.  Furthermore, already set cookies may be deleted at any time via an  Internet browser or other software programs. This is possible in all  popular Internet browsers. If the data subject deactivates the setting  of cookies in the Internet browser used, not all functions of our  website may be entirely usable.

4. Collection of general data and information

The website of the Belinda Scheucher / Vertrieb von Musikinstrumenten collects a series of general data and information when a data subject  or automated system calls up the website. This general data and  information are stored in the server log files. Collected may be (1) the browser types and versions used, (2) the operating system used by the  accessing system, (3) the website from which an accessing system reaches our website (so-called referrers), (4) the sub-websites, (5) the date  and time of access to the Internet site, (6) an Internet protocol  address (IP address), (7) the Internet service provider of the accessing system, and (8) any other similar data and information that may be used in the event of attacks on our information technology systems.

When using these general data and information, the Belinda Scheucher / Vertrieb von Musikinstrumenten does not draw any conclusions about the  data subject. Rather, this information is needed to (1) deliver the  content of our website correctly, (2) optimize the content of our  website as well as its advertisement, (3) ensure the long-term viability of our information technology systems and website technology, and (4)  provide law enforcement authorities with the information necessary for  criminal prosecution in case of a cyber-attack. Therefore, the Belinda  Scheucher / Vertrieb von Musikinstrumenten analyzes anonymously  collected data and information statistically, with the aim of increasing the data protection and data security of our enterprise, and to ensure  an optimal level of protection for the personal data we process. The  anonymous data of the server log files are stored separately from all  personal data provided by a data subject.

5. Routine erasure and blocking of personal data

The data controller shall process and store the personal data of the  data subject only for the period necessary to achieve the purpose of  storage, or as far as this is granted by the European legislator or  other legislators in laws or regulations to which the controller is  subject to.

If the storage purpose is not applicable, or if a storage period  prescribed by the European legislator or another competent legislator  expires, the personal data are routinely blocked or erased in accordance with legal requirements.

6. Rights of the data subject

  • a) Right of confirmation

    Each data subject shall have the right granted by the European  legislator to obtain from the controller the confirmation as to whether  or not personal data concerning him or her are being processed. If a  data subject wishes to avail himself of this right of confirmation, he  or she may, at any time, contact any employee of the controller.

  • b) Right of access

    Each data subject shall have the right granted by the European  legislator to obtain from the controller free information about his or  her personal data stored at any time and a copy of this information.  Furthermore, the European directives and regulations grant the data  subject access to the following information:

    • the purposes of the processing;
    • the categories of personal data concerned;
    • the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third  countries or international organisations;
    • where possible, the envisaged period for which the personal data  will be stored, or, if not possible, the criteria used to determine that period;
    • the existence of the right to request from the controller  rectification or erasure of personal data, or restriction of processing  of personal data concerning the data subject, or to object to such  processing;
    • the existence of the right to lodge a complaint with a supervisory authority;
    • where the personal data are not collected from the data subject, any available information as to their source;
    • the existence of automated decision-making, including profiling,  referred to in Article 22(1) and (4) of the GDPR and, at least in those  cases, meaningful information about the logic involved, as well as the  significance and envisaged consequences of such processing for the data  subject.

    Furthermore, the data subject shall have a right to obtain  information as to whether personal data are transferred to a third  country or to an international organisation. Where this is the case, the data subject shall have the right to be informed of the appropriate  safeguards relating to the transfer.

    If a data subject wishes to avail himself of this right of access, he or she may, at any time, contact any employee of the controller.

  • c) Right to rectification

    Each data subject shall have the right granted by the European  legislator to obtain from the controller without undue delay the  rectification of inaccurate personal data concerning him or her. Taking  into account the purposes of the processing, the data subject shall have the right to have incomplete personal data completed, including by  means of providing a supplementary statement.

    If a data subject wishes to exercise this right to rectification, he  or she may, at any time, contact any employee of the controller.

  • d) Right to erasure (Right to be forgotten)

    Each data subject shall have the right granted by the European  legislator to obtain from the controller the erasure of personal data  concerning him or her without undue delay, and the controller shall have the obligation to erase personal data without undue delay where one of  the following grounds applies, as long as the processing is not  necessary:

    • The personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed.
    • The data subject withdraws consent to which the processing is based  according to point (a) of Article 6(1) of the GDPR, or point (a) of  Article 9(2) of the GDPR, and where there is no other legal ground for  the processing.
    • The data subject objects to the processing pursuant to Article 21(1) of the GDPR and there are no overriding legitimate grounds for the  processing, or the data subject objects to the processing pursuant to  Article 21(2) of the GDPR.
    • The personal data have been unlawfully processed.
    • The personal data must be erased for compliance with a legal  obligation in Union or Member State law to which the controller is  subject.
    • The personal data have been collected in relation to the offer of  information society services referred to in Article 8(1) of the GDPR.

    If one of the aforementioned reasons applies, and a data subject  wishes to request the erasure of personal data stored by the Belinda  Scheucher / Vertrieb von Musikinstrumenten, he or she may, at any time,  contact any employee of the controller. An employee of Belinda Scheucher / Vertrieb von Musikinstrumenten shall promptly ensure that the erasure request is complied with immediately.

    Where the controller has made personal data public and is obliged  pursuant to Article 17(1) to erase the personal data, the controller,  taking account of available technology and the cost of implementation,  shall take reasonable steps, including technical measures, to inform  other controllers processing the personal data that the data subject has requested erasure by such controllers of any links to, or copy or  replication of, those personal data, as far as processing is not  required. An employees of the Belinda Scheucher / Vertrieb von  Musikinstrumenten will arrange the necessary measures in individual  cases.

  • e) Right of restriction of processing

    Each data subject shall have the right granted by the European  legislator to obtain from the controller restriction of processing where one of the following applies:

    • The accuracy of the personal data is contested by the data subject,  for a period enabling the controller to verify the accuracy of the  personal data.
    • The processing is unlawful and the data subject opposes the erasure  of the personal data and requests instead the restriction of their use  instead.
    • The controller no longer needs the personal data for the purposes of the processing, but they are required by the data subject for the  establishment, exercise or defence of legal claims.
    • The data subject has objected to processing pursuant to Article  21(1) of the GDPR pending the verification whether the legitimate  grounds of the controller override those of the data subject.

    If one of the aforementioned conditions is met, and a data subject  wishes to request the restriction of the processing of personal data  stored by the Belinda Scheucher / Vertrieb von Musikinstrumenten, he or  she may at any time contact any employee of the controller. The employee of the Belinda Scheucher / Vertrieb von Musikinstrumenten will arrange  the restriction of the processing.

  • f) Right to data portability

    Each data subject shall have the right granted by the European  legislator, to receive the personal data concerning him or her, which  was provided to a controller, in a structured, commonly used and  machine-readable format. He or she shall have the right to transmit  those data to another controller without hindrance from the controller  to which the personal data have been provided, as long as the processing is based on consent pursuant to point (a) of Article 6(1) of the GDPR  or point (a) of Article 9(2) of the GDPR, or on a contract pursuant to  point (b) of Article 6(1) of the GDPR, and the processing is carried out by automated means, as long as the processing is not necessary for the  performance of a task carried out in the public interest or in the  exercise of official authority vested in the controller.

    Furthermore, in exercising his or her right to data portability  pursuant to Article 20(1) of the GDPR, the data subject shall have the  right to have personal data transmitted directly from one controller to  another, where technically feasible and when doing so does not adversely affect the rights and freedoms of others.

    In order to assert the right to data portability, the data subject  may at any time contact any employee of the Belinda Scheucher / Vertrieb von Musikinstrumenten.

  • g) Right to object

    Each data subject shall have the right granted by the European  legislator to object, on grounds relating to his or her particular  situation, at any time, to processing of personal data concerning him or her, which is based on point (e) or (f) of Article 6(1) of the GDPR.  This also applies to profiling based on these provisions.

    The Belinda Scheucher / Vertrieb von Musikinstrumenten shall no  longer process the personal data in the event of the objection, unless  we can demonstrate compelling legitimate grounds for the processing  which override the interests, rights and freedoms of the data subject,  or for the establishment, exercise or defence of legal claims.

    If the Belinda Scheucher / Vertrieb von Musikinstrumenten processes  personal data for direct marketing purposes, the data subject shall have the right to object at any time to processing of personal data  concerning him or her for such marketing. This applies to profiling to  the extent that it is related to such direct marketing. If the data  subject objects to the Belinda Scheucher / Vertrieb von  Musikinstrumenten to the processing for direct marketing purposes, the  Belinda Scheucher / Vertrieb von Musikinstrumenten will no longer  process the personal data for these purposes.

    In addition, the data subject has the right, on grounds relating to  his or her particular situation, to object to processing of personal  data concerning him or her by the Belinda Scheucher / Vertrieb von  Musikinstrumenten for scientific or historical research purposes, or for statistical purposes pursuant to Article 89(1) of the GDPR, unless the  processing is necessary for the performance of a task carried out for  reasons of public interest.

    In order to exercise the right to object, the data subject may  contact any employee of the Belinda Scheucher / Vertrieb von  Musikinstrumenten. In addition, the data subject is free in the context  of the use of information society services, and notwithstanding  Directive 2002/58/EC, to use his or her right to object by automated  means using technical specifications.

  • h) Automated individual decision-making, including profiling

    Each data subject shall have the right granted by the European  legislator not to be subject to a decision based solely on automated  processing, including profiling, which produces legal effects concerning him or her, or similarly significantly affects him or her, as long as  the decision (1) is not is necessary for entering into, or the  performance of, a contract between the data subject and a data  controller, or (2) is not authorised by Union or Member State law to  which the controller is subject and which also lays down suitable  measures to safeguard the data subject's rights and freedoms and  legitimate interests, or (3) is not based on the data subject's explicit consent.

    If the decision (1) is necessary for entering into, or the  performance of, a contract between the data subject and a data  controller, or (2) it is based on the data subject's explicit consent,  the Belinda Scheucher / Vertrieb von Musikinstrumenten shall implement  suitable measures to safeguard the data subject's rights and freedoms  and legitimate interests, at least the right to obtain human  intervention on the part of the controller, to express his or her point  of view and contest the decision.

    If the data subject wishes to exercise the rights concerning  automated individual decision-making, he or she may, at any time,  contact any employee of the Belinda Scheucher / Vertrieb von  Musikinstrumenten.

  • i) Right to withdraw data protection consent

    Each data subject shall have the right granted by the European  legislator to withdraw his or her consent to processing of his or her  personal data at any time.

    If the data subject wishes to exercise the right to withdraw the  consent, he or she may, at any time, contact any employee of the Belinda Scheucher / Vertrieb von Musikinstrumenten.

7. Data protection provisions about the application and use of Facebook

On this website, the controller has integrated components of the enterprise Facebook. Facebook is a social network.

A social network is a place for social meetings on the Internet, an  online community, which usually allows users to communicate with each  other and interact in a virtual space. A social network may serve as a  platform for the exchange of opinions and experiences, or enable the  Internet community to provide personal or business-related information.  Facebook allows social network users to include the creation of private  profiles, upload photos, and network through friend requests.

The operating company of Facebook is Facebook, Inc., 1 Hacker Way,  Menlo Park, CA 94025, United States. If a person lives outside of the  United States or Canada, the controller is the Facebook Ireland Ltd., 4  Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

With each call-up to one of the individual pages of this Internet  website, which is operated by the controller and into which a Facebook  component (Facebook plug-ins) was integrated, the web browser on the  information technology system of the data subject is automatically  prompted to download display of the corresponding Facebook component  from Facebook through the Facebook component. An overview of all the  Facebook Plug-ins may be accessed under  https://developers.facebook.com/docs/plugins/. During the course of this technical procedure, Facebook is made aware of what specific sub-site  of our website was visited by the data subject.

If the data subject is logged in at the same time on Facebook,  Facebook detects with every call-up to our website by the data  subject—and for the entire duration of their stay on our Internet  site—which specific sub-site of our Internet page was visited by the  data subject. This information is collected through the Facebook  component and associated with the respective Facebook account of the  data subject. If the data subject clicks on one of the Facebook buttons  integrated into our website, e.g. the "Like" button, or if the data  subject submits a comment, then Facebook matches this information with  the personal Facebook user account of the data subject and stores the  personal data.

Facebook always receives, through the Facebook component, information about a visit to our website by the data subject, whenever the data  subject is logged in at the same time on Facebook during the time of the call-up to our website. This occurs regardless of whether the data  subject clicks on the Facebook component or not. If such a transmission  of information to Facebook is not desirable for the data subject, then  he or she may prevent this by logging off from their Facebook account  before a call-up to our website is made.

The data protection guideline published by Facebook, which is  available at https://facebook.com/about/privacy/, provides information  about the collection, processing and use of personal data by Facebook.  In addition, it is explained there what setting options Facebook offers  to protect the privacy of the data subject. In addition, different  configuration options are made available to allow the elimination of  data transmission to Facebook. These applications may be used by the  data subject to eliminate a data transmission to Facebook.

8. Data protection provisions about the application and use of Google-AdWords

On this website, the controller has integrated Google AdWords. Google AdWords is a service for Internet advertising that allows the  advertiser to place ads in Google search engine results and the Google  advertising network. Google AdWords allows an advertiser to pre-define  specific keywords with the help of which an ad on Google's search  results only then displayed, when the user utilizes the search engine to retrieve a keyword-relevant search result. In the Google Advertising  Network, the ads are distributed on relevant web pages using an  automatic algorithm, taking into account the previously defined  keywords.

The operating company of Google AdWords is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, UNITED STATES.

The purpose of Google AdWords is the promotion of our website by the  inclusion of relevant advertising on the websites of third parties and  in the search engine results of the search engine Google and an  insertion of third-party advertising on our website.

If a data subject reaches our website via a Google ad, a conversion  cookie is filed on the information technology system of the data subject through Google. The definition of cookies is explained above. A  conversion cookie loses its validity after 30 days and is not used to  identify the data subject. If the cookie has not expired, the conversion cookie is used to check whether certain sub-pages, e.g, the shopping  cart from an online shop system, were called up on our website. Through  the conversion cookie, both Google and the controller can understand  whether a person who reached an AdWords ad on our website generated  sales, that is, executed or canceled a sale of goods.

The data and information collected through the use of the conversion  cookie is used by Google to create visit statistics for our website.  These visit statistics are used in order to determine the total number  of users who have been served through AdWords ads to ascertain the  success or failure of each AdWords ad and to optimize our AdWords ads in the future. Neither our company nor other Google AdWords advertisers  receive information from Google that could identify the data subject.

The conversion cookie stores personal information, e.g. the Internet  pages visited by the data subject. Each time we visit our Internet  pages, personal data, including the IP address of the Internet access  used by the data subject, is transmitted to Google in the United States  of America. These personal data are stored by Google in the United  States of America. Google may pass these personal data collected through the technical procedure to third parties.

The data subject may, at any time, prevent the setting of cookies by  our website, as stated above, by means of a corresponding setting of the Internet browser used and thus permanently deny the setting of cookies. Such a setting of the Internet browser used would also prevent Google  from placing a conversion cookie on the information technology system of the data subject. In addition, a cookie set by Google AdWords may be  deleted at any time via the Internet browser or other software programs.

The data subject has a possibility of objecting to the interest based advertisement of Google. Therefore, the data subject must access from  each of the browsers in use the link www.google.de/settings/ads and set  the desired settings.

Further information and the applicable data protection provisions of  Google may be retrieved under  https://www.google.com/intl/en/policies/privacy/.

9. Data protection provisions about the application and use of Instagram

On this website, the controller has integrated components of the  service Instagram. Instagram is a service that may be qualified as an  audiovisual platform, which allows users to share photos and videos, as  well as disseminate such data in other social networks.

The operating company of the services offered by Instagram is  Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA,  UNITED STATES.

With each call-up to one of the individual pages of this Internet  site, which is operated by the controller and on which an Instagram  component (Insta button) was integrated, the Internet browser on the  information technology system of the data subject is automatically  prompted to the download of a display of the corresponding Instagram  component of Instagram. During the course of this technical procedure,  Instagram becomes aware of what specific sub-page of our website was  visited by the data subject.

If the data subject is logged in at the same time on Instagram,  Instagram detects with every call-up to our website by the data  subject—and for the entire duration of their stay on our Internet  site—which specific sub-page of our Internet page was visited by the  data subject. This information is collected through the Instagram  component and is associated with the respective Instagram account of the data subject. If the data subject clicks on one of the Instagram  buttons integrated on our website, then Instagram matches this  information with the personal Instagram user account of the data subject and stores the personal data.

Instagram receives information via the Instagram component that the  data subject has visited our website provided that the data subject is  logged in at Instagram at the time of the call to our website. This  occurs regardless of whether the person clicks on the Instagram button  or not. If such a transmission of information to Instagram is not  desirable for the data subject, then he or she can prevent this by  logging off from their Instagram account before a call-up to our website is made.

Further information and the applicable data protection provisions of  Instagram may be retrieved under  https://help.instagram.com/155833707900388 and  https://www.instagram.com/about/legal/privacy/.

10. Data protection provisions about the application and use of Pinterest

On this website, the controller has integrated components of  Pinterest Inc. Pinterest is a so-called social network. A social network is an Internet social meeting place, an online community that allows  users to communicate and interact with each other in a virtual space. A  social network may serve as a platform for the exchange of opinions and  experiences, or allow the Internet community to provide personal or  company-related information. Pinterest enables the users of the social  network to publish, inter alia, picture collections and individual  pictures as well as descriptions on virtual pinboards (so-called pins),  which can then be shared by other user's (so-called re-pins) or  commented on.

The operating company of Pinterest is Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103, UNITED STATES.

With each call-up to one of the individual pages of this Internet  site, which is operated by the controller and on which a Pinterest  component (Pinterest plug-in) was integrated, the Internet browser on  the information technology system of the data subject automatically  prompted to download through the respective Pinterest component a  display of the corresponding Pinterest component. Further information on Pinterest is available under https://pinterest.com/. During the course  of this technical procedure, Pinterest gains knowledge of what specific  sub-page of our website is visited by the data subject.

If the data subject is logged in at the same time on Pinterest,  Pinterest detects with every call-up to our website by the data  subject—and for the entire duration of their stay on our Internet  site—which specific sub-page of our Internet page was visited by the  data subject. This information is collected through the Pinterest  component and associated with the respective Pinterest account of the  data subject. If the data subject clicks on one of the Pinterest  buttons, integrated on our website, then Pinterest assigns this  information to the personal Pinterest user account of the data subject  and stores the personal data.

Pinterest receives information via the Pinterest component that the  data subject has visited our website, provided that the data subject is  logged in at Pinterest at the time of the call-up to our website. This  occurs regardless of whether the person clicks on the Pinterest  component or not. If such a transmission of information to Pinterest is  not desirable for the data subject, then he or she may prevent this by  logging off from their Pinterest account before a call-up to our website is made.

The data protection guideline published by Pinterest, which is  available under https://about.pinterest.com/privacy-policy, provides  information on the collection, processing and use of personal data by  Pinterest.

11. Data protection provisions about the application and use of YouTube

On this website, the controller has integrated components of YouTube. YouTube is an Internet video portal that enables video publishers to  set video clips and other users free of charge, which also provides free viewing, review and commenting on them. YouTube allows you to publish  all kinds of videos, so you can access both full movies and TV  broadcasts, as well as music videos, trailers, and videos made by users  via the Internet portal.

The operating company of YouTube is YouTube, LLC, 901 Cherry Ave.,  San Bruno, CA 94066, UNITED STATES. The YouTube, LLC is a subsidiary of  Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351,  UNITED STATES.

With each call-up to one of the individual pages of this Internet  site, which is operated by the controller and on which a YouTube  component (YouTube video) was integrated, the Internet browser on the  information technology system of the data subject is automatically  prompted to download a display of the corresponding YouTube component.  Further information about YouTube may be obtained under  https://www.youtube.com/yt/about/en/. During the course of this  technical procedure, YouTube and Google gain knowledge of what specific  sub-page of our website was visited by the data subject.

If the data subject is logged in on YouTube, YouTube recognizes with  each call-up to a sub-page that contains a YouTube video, which specific sub-page of our Internet site was visited by the data subject. This  information is collected by YouTube and Google and assigned to the  respective YouTube account of the data subject.

YouTube and Google will receive information through the YouTube  component that the data subject has visited our website, if the data  subject at the time of the call to our website is logged in on YouTube;  this occurs regardless of whether the person clicks on a YouTube video  or not. If such a transmission of this information to YouTube and Google is not desirable for the data subject, the delivery may be prevented if the data subject logs off from their own YouTube account before a  call-up to our website is made.

YouTube's data protection provisions, available at  https://www.google.com/intl/en/policies/privacy/, provide information  about the collection, processing and use of personal data by YouTube and Google.

12. Legal basis for the processing

Art. 6(1) lit. a GDPR serves as the legal basis for processing  operations for which we obtain consent for a specific processing  purpose. If the processing of personal data is necessary for the  performance of a contract to which the data subject is party, as is the  case, for example, when processing operations are necessary for the  supply of goods or to provide any other service, the processing is based on Article 6(1) lit. b GDPR. The same applies to such processing  operations which are necessary for carrying out pre-contractual  measures, for example in the case of inquiries concerning our products  or services. Is our company subject to a legal obligation by which  processing of personal data is required, such as for the fulfillment of  tax obligations, the processing is based on Art. 6(1) lit. c GDPR. In rare cases, the processing of personal data may be necessary to  protect the vital interests of the data subject or of another natural  person. This would be the case, for example, if a visitor were injured  in our company and his name, age, health insurance data or other vital  information would have to be passed on to a doctor, hospital or other  third party. Then the processing would be based on Art. 6(1) lit. d  GDPR. Finally, processing operations could be based on Article 6(1) lit. f  GDPR. This legal basis is used for processing operations which are not  covered by any of the abovementioned legal grounds, if processing is  necessary for the purposes of the legitimate interests pursued by our  company or by a third party, except where such interests are overridden  by the interests or fundamental rights and freedoms of the data subject  which require protection of personal data. Such processing operations  are particularly permissible because they have been specifically  mentioned by the European legislator. He considered that a legitimate  interest could be assumed if the data subject is a client of the  controller (Recital 47 Sentence 2 GDPR).

13. The legitimate interests pursued by the controller or by a third party

Where the processing of personal data is based on Article 6(1) lit. f GDPR our legitimate interest is to carry out our business in favor of  the well-being of all our employees and the shareholders.

14. Period for which the personal data will be stored

The criteria used to determine the period of storage of personal data is the respective statutory retention period. After expiration of that  period, the corresponding data is routinely deleted, as long as it is no longer necessary for the fulfillment of the contract or the initiation  of a contract.

15. Provision of personal data as statutory or  contractual requirement; Requirement necessary to enter into a contract; Obligation of the data subject to provide the personal data; possible  consequences of failure to provide such data

We clarify that the provision of personal data is partly required by  law (e.g. tax regulations) or can also result from contractual  provisions (e.g. information on the contractual partner). Sometimes it may be necessary to conclude a contract that the data  subject provides us with personal data, which must subsequently be  processed by us. The data subject is, for example, obliged to provide us with personal data when our company signs a contract with him or her.  The non-provision of the personal data would have the consequence that  the contract with the data subject could not be concluded. Before personal data is provided by the data subject, the data subject  must contact any employee. The employee clarifies to the data subject  whether the provision of the personal data is required by law or  contract or is necessary for the conclusion of the contract, whether  there is an obligation to provide the personal data and the consequences of non-provision of the personal data.

16. Existence of automated decision-making

As a responsible company, we do not use automatic decision-making or profiling.

This Privacy Policy has been generated by the Privacy Policy Generator of the DGD - Your External DPO that was developed in cooperation with German Lawyers from WILDE BEUGER SOLMECKE, Cologne.